Search Summary (Conversions)

This report includes all the queries for which at least one search result was clicked upon. It provides insights into popular search queries that convert. Another way to refer to the report is Search Classifications (Conversions).

The report is divided into four columns: Query, Users, Sessions, and Searches. Query contains the search query, Users shows the total number of end-users who looked up the query. Sessions contains the total number of unique sessions in which the query was looked up and Searches is the sum of all instances of search. The last metric is important because Search Summary is sorted in the decreased order of searches. All the data is for the time period and search client specified in Date Range and Select Search Client.

NOTE.

For a report with a similar name in Overview, check out Search Summary.

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Related Documents

• Search Analytics Overview